Security Mindsets provides a wide range of services that are designed to develop additional prospects, improve competitive position, and increase sales. The following are some of the services available.
Market Advisory and Insight Subscription: Continuous contact with the customer regarding comments on market news. Clients can ask questions and receive answers on items of importance to the clients, including Security Mindsets feedback on new product releases, articles, or other items.
Custom Market Forecasts: Security markets are always changing and it is difficult for larger analyst firms to address the fluid nature of the market when doing their forecasts. Drawing upon over a dozen years of market forecasting experience it is possible to create custom forecasts that can be used for business planning and potentially to demonstrate to potential investors the possibility associated with an emerging or under reported market.
S.W.O.T: Provide unbiased Strength, Weakness, Opportunity, and Threat assessment of one company or for a market.
Battlecards: Deliver information on competing products which are used by sales personnel. Standard deliverable is for three competing products.
Message Testing: Receive honest and frank comments on your messaging to ensure that it resonates with your target audience and that it fits with the existing reality of the security trends.
Security Awareness Instruction: To be fully successful cyber security must embrace the end-user and utilize people as a positive resource. Through the use of humor, historical context, and deep rooted knowledge, people are provided with a greater understanding of the problem, where they fit in the equation, and reduces the fear, uncertainty, and doubt which sometimes comes as an element of awareness training..
Content Delivery: Develop communication collateral that is designed to make complex concepts understandable. The material is tailored for the audience, be it technical buyers, company executives, or consumers. The following are available and can be delivered individually or as packages:
- Position or Informative Papers
- In-person speaking engagements
Special Projects: Support the client on special projects that fit within a specific budget.